Do Omnichannel Loyalty Programs Really Work for Retail

Estimated Reading Time: 8 minutes Every retailer is asking the same question:  “Should I jump on the omnichannel loyalty bandwagon?”  Your competitor just launched one.  Your customers are shopping everywhere – online, in-store, on mobile. And every expert is telling you it’s the future.  But here’s what they’re not telling you:  Most retailers have no

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